Innovations: Tech & Trends
Stay updated with the latest in golf tech and trends. Equipment innovation, analytics, and tour developments.
Why Hybrids Are Disappearing from PGA Tour Bags in 2026
Only three PGA Tour winners used hybrids this season. Here's what's replacing them and what it means for your bag.
FedEx Cup Playoffs Putter Parade: The Flatsticks That Caught My Eye
From Memphis to Atlanta, the FedEx Cup Playoffs showcased some seriously impressive putting technology. Here's what stood out on tour.
How a Heavier Iron Shaft Sparked Min Woo Lee's 62 at East Lake
A subtle equipment tweak helped the Australian regain control of his swing and fire a career-tying 62 in his Tour Championship debut.
Why Rory McIlroy's Driver Stability Might Change How We Think About Equipment
TaylorMade's shift to a two-year driver cycle has Rory McIlroy and fellow pros breathing easier—and playing better. Here's why patience might be the new performance.
TaylorMade's 2-Year Driver Cycle: What Rory McIlroy's Endorsement Means for Golfers
Rory McIlroy backs TaylorMade's shift to a two-year driver release schedule. Here's what this change means for your wallet and your game.
Zen Active Terrain Technology Brings Sloped Lies to Indoor Golf
Metric Golf Club's new Harrogate facility will pair Zen Swing Stage 2 moving floors with Trackman iO, letting golfers practice uphill, downhill and sidehill lies indoors.
The Training Tool Behind Wyndham Clark's U.S. Open Triumph
Behind Wyndham Clark's major championship victory at Shinnecock Hills lies months of deliberate practice with a training aid that transformed his swing.
Scottie Scheffler's Blue-Faced Qi4D: When the Best Driver in Golf Makes a Move
The world's best tee-to-green player swaps his beloved Qi10 for a custom blue-faced Qi4D at the FedEx St. Jude Championship — and the details are fascinating.
Scottie Scheffler's Blue-Faced Qi4D: When the Best Driver in Golf Makes a Change
The world's best driver of the golf ball has made a surprising equipment switch heading into the FedEx Cup Playoffs, and the details are fascinating.
Anna Huang's Equipment Setup Powering Historic LET Run at 17
The 17-year-old Canadian's dominant performance at Centurion Club raises questions about what gear is helping her attack par-fives at six-under for the week.
When Data Becomes Your Caddie: One Golfer's Arccos Revelation
Sometimes the most powerful swing change comes not from a lesson, but from finally seeing what you've been doing wrong all along.
Shot Scope's Apple Watch App: GPS Freedom Without the Subscription Trap
Shot Scope brings full GPS distances, green contours, and performance tracking to Apple Watch with a one-time $149.99 purchase—no subscription required.